Born in Guadalajara and raised in Cabo San Lucas since age 1, Roberto grew up with a passion for learning, meeting new people and exploring the corners of his hometown. He still follows his intuition and curiosity as a kid does. His parents, who have been doing business in Los Cabos since the 80’s, have always taught him by example the importance of networking and relationship building.
After having the opportunity to study and work abroad in cities like Monterrey, Dallas and Freiburg, Roberto began to miss and value his hometown. The particular sense of community people get to share in Los Cabos is what he craved the most.
Back in Cabo, after graduating with a Bachelor’s Degree in Sustainable Development Engineering, Roberto started working at a solar installation company as a sales representative. Shortly after, he discovered a huge area of improvement that would help his team save time by managing projects and archives digitally. So he co-founded the first ERP software for solar installation companies and started selling it to other solar installers across Mexico.
Roberto has been working as an entrepreneur ever since. Dealing with different kinds of people: from software engineers to sales representatives. He finally came back to Cabo (once again) in early 2020 to fulfill what he considers the three most important decisions in life: what you do, where you live and who you are with.
Sell real estate in Los Cabos with the best team.
“My goal in life is to unite my avocation with my vocation, as my two eyes make one in sight”